by Scott R. Wells | Oct 2, 2018 | Local SEO, Resident Acquisition Model RAM, Resident Value Journey, SEO
Digital Marketing tactics & strategy change very quickly and if you are not evolving your senior living & care community may be getting left behind. Don’t romanticize the past and question everything. What is my ROI of my current strategy? Do I...
by Scott R. Wells | Apr 13, 2018 | Content Marketing, customer value journey, Local SEO, Resident Value Journey, Tips & advices
Last time, we discussed the importance of the resident value journey on your senior living community. And we tried to explain the resident value journey in terms of dating someone new. We went from that first introduction all the way to getting more info and more time...
by Scott R. Wells | Apr 9, 2018 | Content Marketing, Local SEO, Resident Value Journey, SEO, Social Media, Tips & advices
What do you do when you discover a restaurant where you absolutely love the food, the service, the atmosphere – everything? What happens when you see a really great film that lives up to all its preview hype? Do you keep all that good stuff to yourself? Probably...
