From Outdated to Optimized: A Complete Website Revamp That Drives Results

A full website revamp for 21+ regional senior living communities led to an impressive increase in user traffic, growing from 33,558 users in August 2023 to 44,000 users by October 2023. The new website, built in under one month, included over 100 pages and was fully optimized for SEO and user experience. Alongside this growth, the first full month of the new site being live resulted in 977 online leads generated directly from the website, not including phone calls or offline inquiries. This transformation reflects the power of combining updated design with improved functionality, making the website more appealing and easier to navigate. The introduction of modern visuals, Conversion Tools, and optimized performance drove higher engagement, positioning the site for long-term growth and enhanced visibility.

This surge in occupancy led to an estimated $1,608,683 in additional monthly revenue, highlighting the financial impact of ConversionFormula’s strategic marketing initiatives. Communities that had plateaued or experienced inconsistent growth under ConversionLogix saw measurable improvement through personalized engagement, optimized lead generation, and targeted marketing efforts driven by ConversionFormula.